<aside> 👨🏼 Dad #1 - Mid-upper Class

35 - 45

High appearance, high social influencer

Not attending church regularly, brought up in church

Multiple kids

Worried about kids faith

Tired, exhaustion

Lack of joy

Looking to advance in career

Income - $100k+

</aside>

<aside> 💁🏻‍♂️ Dad #2 - Mid Class - Anxiety Dad

25 - 35

New dad

Trying to manage career / parent

Anxiety

Financial

Tired, exhaustion

</aside>

<aside> 👱🏼‍♂️ Single Guy #1

25 - 35

Went to college

Into their first career

Dating

Purpose / Identity

Community / friendship

Looking for truth and no fluff

Pets - their dogs are their kids

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<aside> 👨🏼‍🦳 Grandpa #1 - Mid Class

55+

Not retired

Want to connect with grandkids

Wants to understand technology

Guilt that children have walked away from faith

Energy level is low (watching grandkids)

Have time to give back (mentoring)

Legacy - what is theirs?

Finances - financially secure, but want to help out

</aside>

<aside> 👩🏻 Mom #1 - Mid-upper Class

35 - 45

Working … but wants to stay home

Faith walk of her kids

Community / Friends

Looking like they have it all figured out

Health / fitness

Tired

Mom identity - who am I?

Adult interaction

</aside>

<aside> 👩🏽‍🍼 Mom #2 - Mid Class - Anxiety Mom

25 - 35

New mom

Trying to manage career / parent

Anxiety

Shame

Financial

Tired, exhaustion

</aside>

<aside> 🧓🏼 Mom #1 - Mid-upper Class

35 - 45

Working … but wants to stay home

Faith walk of her kids

Community / Friends

Looking like they have it all figured out

Health / fitness

Tired

Mom identity - who am I?

Adult interaction

</aside>